UX

A well-designed UI can make or break an app. But sometimes, UI designers like to sneak in a little something extra to create delightful surprises for their users. These hidden gems, known as UI design Easter eggs, can make an app more engaging, [...]

You Won’t Believe How These 5 Movie-Inspired Innovations Changed Our World Forever! Throughout the years, movies and TV shows have created memorable user experiences and user interfaces that have captured the imagination of audiences world[...]

Design is an exciting and dynamic world, and there are a few tried-and-true principles that can help you create designs that are not just visually pleasing, but also captivating and engaging! Let’s dive into these design principles and see[...]

With Web3 being our reality (not our future anymore), we’re now facing an unprecedented amount of blockchain projects being launched every month. And that’s not just a good thing. It’s absolutely freaking amazing! BUT. Of course, there’s a but. [...]

There’s a reason why most pricing pages, especially for SaaS products, look similar. It’s down to Jakob’s Law — users feel more comfortable with a familiar interface that they’ve seen elsewhere and will transfer the expectations they have built [...]

The Value Proposition Canvas was developed by Dr Alexander Osterwalder and first shared in his book “Value Proposition Design: How to Create Products and Services Customers Want.” Its main purpose is to ensure that a product or servi[...]

Question: What do you need for a solid user research process? Answer: Users! Right. Question: What do you do if you’re just starting off and you don’t have users or even a ready product? Answer: You skip the UX research phase. Wrong answer! This[...]

It’s no secret that churn starts during the onboarding. You’re much more likely to delete an app you’ve recently installed than to become a regular user. Think about all the products and applications you tested and played with, and how man[...]

We’ve designed thousands of pages for hundreds of brands and we have identified 7 specific elements that always, for every product and brand, deliver better conversion rate results than if you don’t have them or, even worse, if you have executed[...]