Pony Studio UX/UI design studio in London

We design. You grow.

We offer UX, UI and product design for early-stage tech companies. Our expertise is in launching and redesigning young digital products, with focus on product and growth expertise.

For the majority of our project, we use our Design for Growth Framework - an optimised process that uses industry-proven methodologies like Jobs to be Done and Design Sprints to deliver data-backed design solutions. It’s fast and cost-effective, without compromising on the quality of the final design work.

The aim of this framework is not to put your project into a “frame”. We know every project is unique and we customise every step of our work. It is to facilitate the process and guide us through the critical stages of your design project, so we can stay focused on the outcomes.


· User Experience (UX)

· User Interface Design

· Prototyping

· Research and testing

· Brand Identity Design

· Brand Strategy and Guidelines

Redesign for Growing Companies

UX, UI and Product Design for companies ready to accelerate their growth

Flawless UX and UI are the key to your product growth. We’ll do a full UX review of your product and identify the weaknesses of your user flows. Together we’ll create a plan of the areas that need redesign and how we’ll measure the outcomes. For some clients this could be a complete UX and UI revamp, for others it could mean just a part of their product that needs attention (for example, improving the conversion rate of your onboarding by X%). In some cases UI work might not be required.

Book a chat

Design for Launching Companies

UX, UI and Product Design for new digital products

Using condensed versions of Jobs to be Done and Design Sprints frameworks, we’ll identify, build and test the best version of your product. This includes a high fidelity prototype of your entire product and all user flows, initial UX testing, all UI components and brand new product branding. By the end of the process, you’ll have a usable, ready for the market product meeting the highest UX and UI industry standards. Our process is tested and optimised over the years so you’ll get everything you need in the shortest period of time possible.

Book a chat

UX / Usability Reviews

An actionable usability report

A usability review is the most effective way to asses if your app/website/product is meeting standard usability principals and identify design issues that might be affecting your performance.

Our UX review has been designed to give you just enough insights and actionable suggestions, so you can quickly address and fix UX problems that could be impacting your metrics. It comes with a list of identified problems, industry standard score and easy-to-apply recommendations what you should do straight away. This is a great and very effective alternative to a deep user experience audit that requires days of analysis.

Book a chat

You might have seen our work on:

The latest tech and startups Print and online magazine about design and technology The biggest media for startups and tech news The best ux and ui designs