Alma

Alma is a global investment platform uniquely focused on empowering small enterprises and consumer-facing startups in emerging and developing markets. They specialise in sustainable development-linked assets, ranging from financial services for underserved communities to cleantech, efficient resource use platforms, and carbon credit solutions. Alma's investment philosophy is to support and create lasting relationships with impact entrepreneurs to foster sustainable, profitable, and rapidly growing businesses.

In rebranding Alma, our focus was to position them as a modern, forward-thinking and approachable investor constantly pursuing creative solutions to world-old problems. The new brand identity, designed to appeal to young, dynamic founders and partners, emphasises Alma's unique blend of intelligence, ambition, creativity, and humility. It positions them as a warm, down-to-earth partner, distinctly different from traditional VC corporates, thus making them a go-to for the new generation of business leaders.