Pony Studio UX/UI design studio in London

Working with startups & scaleups
to design beautiful growth-driven

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Avg response time: 54min

Trusted by 150+ companies

How We Deliver

We build impactful UX design and branding for product-led companies around the world. Using the industry-proven methods Jobs to be Done and Design Sprints, we've developed a highly optimised process that brings results in just a few weeks.

Product Design Sprint for startups


5-8 weeks duration

3-4 weeks lead time


· JTBD Workshop

· UX Research

· Information Architecture

· Wireframes (full UX design)

· Usability Testing

· UI Mockups (full product design)

· Iconography

· Design System

Explore product sprint
Product Design Sprint for startups


4-5 weeks duration

2-3 weeks lead time


· Branding Workshop

· Multiple logo design concepts

· Custom illustrations and patterns

· Color Palette

· Typography

· Social Media Designs

· Collateral

· Brand Styleguide

Explore branding sprint

Clients backed by:

YC is an american seed accelerator for startups Techstars Logo Founders Factory is a London based seed accelerator and incubator Seedcamp Logo Public Accelerator Logo


Intuitive UX democratising access to cryptocurrency

Product designBranding
Branding and Product Design for Hop


Transforming travel and luxury property ownership

Product designBranding
Branding and Product Design for Flok


A new brand identity for a new way of moving

Branding and Website Design for EV startup Garage


Designing a less lonely world - "your always happy place"

Product designBranding
Logo Design for garage Branding and Product Design for Mental Health app Zeal

Oliver Muller, CEO at Creid AI

Google review

“Pony is probably the best UI/UX Design studio we've worked with. Apart from being professional and highly creative, their team brought an approach we hadn't seen before. Always focused on data & results, Pony had us work our concepts and vision backwards; designing for outcome. Highly recommend them for any digital design work.”

Ana Bugaenko, CEO at Symbiotica

Google review

“We recently worked with Pony on executing a new branding campaign from the ground up. Pony surpassed our expectations, and then some. Stef and the team felt like a natural extension to our company, working diligently to deliver each phase of the project as if it were their own. Pony are professional, highly creative, and have been responsive throughout the entire project; the project was meticulously planned out from initial workshop to final delivery, where Pony managed navigate and translate incoherent ideas into concrete designs, with ease.”

Rishi Kumar, Co-founder at Zeal

Google review

“We cannot compliment Pony enough on the design and development of our new brand, Zeal. They take the time to listen and understand the project brief and then through workshops completely transform your idea into a visual identity. We hardly had to ask for any amends and completely fell in love with what they delivered from the get go. Their design process is faultless. Very much looking forward to working with them on the next phase of our app design.”

Jack Parsons, CEO at The Youth Group

Google review

“Pony really understood what we were trying to achieve and was very flexible and responsive. They challenged our thinking and took some smart risk in the design which turned out to be great. I would highly recommend them and it's great that we can say they have added value in helping us improve the odds for young people.”

Steve Bilotto, Co-founder at AirportCars

Google review

“Their design delivery framework is fantastic and it really helped us all get on the same page from day one. Stef’s technical and commercial knowledge and his obvious design talent has delivered a strong brand identity and a seamless UI which we can’t wait to put live and begin testing. We look forward to working with them on the next project.”

Stephen Moses, Founder at Zenplans

Google review

“First class team - they challenged our way of thinking and brought our vision to life in a beautifully simple way. Any company would be lucky to work alongside these guys!”

Frederick Reinertm, Co-founder at Sienna Charles

Google review

“Stef and his team are outstanding, forward-thinking individuals who deliver results. Very happy with the service we received from Pony.”

Aisling Byrne, CEO at Nuw

Google review

“Loved working with Stef and the team. Always clear, professional and helpful throughout the project. Looking forward to working with Pony again in the future.”

You might have seen our work on:

The latest tech and startups Print and online magazine about design and technology The biggest media for startups and tech news The best ux and ui designs
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Avg response time: 54min

Product Design Agency for startups

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