Pony

Districts

Objectives

Product Launch / Market Positioning / Brand Awareness

Services

Naming / Branding / Website Design

Districts is a virtual world mirroring Earth, offering a decentralised platform where everyone can buy, build, and earn. As a pioneering platform in digital land ownership and design, Districts presents a virtual canvas for creators, designers, realtors, architects, and investors to collaboratively shape the cities of tomorrow. More than a marketplace, Districts is a vibrant community, fostering shared experiences and co-creation in the rapidly evolving web3 space.

In branding Districts, our mission was to encapsulate the essence of 'Displaced Reality' - a world where anything is conceivable and achievable. The name 'Districts' came from the vision that everyone should have the opportunity to own a piece of this new digital world, while also conveying a sense of community and shared space. We focused on the brand's identity as an Innovative Creator: vibrant, bold, and unafraid to venture into the unknown. The branding mirrors Districts' commitment to pushing the boundaries in the digital realm, combining artistic vision with technological innovation. Our design strategy focused on capturing this ethos, creating visuals that evoke a sense of limitless potential and the thrill of shaping a new world.

Objectives

Product Launch / Market Positioning / Brand Awareness

Services

Naming / Branding / Website Design

Video Cover Image
Video Cover Image
Video Cover Image
Video Cover Image
Video Cover Image

An identity that positions Districts as a hub for the creative and the courageous, appealing to a diverse community from around the globe. We created a collection of extraordinary 3D illustrations, showcasing architectural wonders and urban landscapes only the imagination can complete.

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