Oxford Heartbeat

Oxford Heartbeat is a medical technology company focused on improving neurovascular surgeries involving stent devices. Their innovative software, used by surgeons and senior healthcare professionals, predicts stent behaviour in patients with a precision rate of 96.75%. This ensures that surgeons can confidently select the most suitable stent device for individual patients, potentially saving thousands of lives annually.

The team approached us with an ambitious goal - rebrand the company and enhance the user experience of their revolutionary medical device software. Our task was to streamline the software's usability and shorten the learning curve for medical professionals. This required a comprehensive understanding of the intricacies of their product and its current applications in the medical field.

At the heart of Oxford Heartbeat's mission is the belief that advanced technologies should be at the forefront of successful surgical outcomes. Their brand identity reflects this commitment to excellence, with a logo that symbolises the intricacy of their technology and a brand personality that exudes trustworthiness and inspiration.