Design Growth Web3

Top Tech Events in 2023

2 min read

Looking for some of the top tech events to add to your calendar in 2023? Look no further, we’ve done all the work for you! From space tech to robotics, here are some of the best tech events throughout the world we think you should take a l[...]
tech events 2023
Design Growth

Top 5 Most Memorable Christmas Ads

< 1 min read

The festive period is upon us! 🎄 As we get closer and closer to the annual festivities, we start to reflect on the last year, but for marketers and holiday advert fanatics alike, it means only one thing. You guessed it, Christmas ad campaigns.  [...]
christmas ad
Design UX Web3

Design Challenges in Web3

3 min read

With Web3 being our reality (not our future anymore), we’re now facing an unprecedented amount of blockchain projects being launched every month. And that’s not just a good thing. It’s absolutely freaking amazing! BUT. Of course, there’s a but. [...]
web design challenges
Design

What You Need to Know Before Hiring a Branding Agency

5 min read

When it comes to branding, many business owners and marketers feel overwhelmed. There are so many options and services available, it can be difficult to know where to start. A branding agency can help take the guesswork out of the process and cr[...]
branding agency

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Design

How to Measure Your Brand Equity

6 min read

Let’s get something out of the way – you can’t build positive brand equity with a product or service that doesn’t meet your customer’s expectations. People don’t love Apple, Nike, or Nespresso simply because they love their branding.[...]
brand equity
Design

The Ultimate Branding Process

6 min read

If you’re about to start a branding or a re-brand project and you’re not sure how to approach it, you’ve found the perfect resource. In this article, we’re sharing our step-by-step guide to building an outstanding brand that delivers the brand p[...]
branding
Design

Why You Should Treat Your Website as a Product

4 min read

Gone are the days when launching a new website was a “project” that someone from the company would lead with an external design agency or a couple of in-house designers. The work on the new website used to stop at its “launch”, followed by a few[...]
website as a product
Design Growth UX

Designing a High-Converting Pricing Page

7 min read

There’s a reason why most pricing pages, especially for SaaS products, look similar. It’s down to Jakob’s Law — users feel more comfortable with a familiar interface that they’ve seen elsewhere and will transfer the expectations they have built [...]
high-converting pricing page
Unihorn

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Design

We’re Entering the Era of Branding – Here’s Why

6 min read

Can You Estimate the Value of Branding? The short answer is – yes. The long answer – yes, you can. Everyone working on a product, digital or physical, knows the huge impact a strong visual identity has on their company recognition an[...]
brand design
Design

How to Tell a Story with Design

6 min read

Why is storytelling in design so important? The short answer is – storytelling evokes emotions, emotions make people act, and when it comes to acting on a webpage or digital product – it most certainly means improved conversions. Peo[...]
storytelling with design